To coincide with the launch of the Autumn Winter ’10 collection on AmandaWakeley.com, we’re taking you behind the scenes of our web photoshoot – 2 days, 2 models, 1 make-up artist, 1 photographer, and many more hands on deck… this is how we shot AW ’10…
The catwalk is set up, and our photographer, Ian, takes some test shots. The Amanda Wakeley team compile a running order for the day and assemble each of the model’s first looks. We all help ourselves to a much appreciated cup of coffee to ease us into the day…
Models Hope and Rachel are prepped and pampered for the day by make-up artist Kenneth who gives us all some beauty secrets and shares his recommended top products. For this shoot, we recreated the natural, minimal make-up look of the AW ’10 catwalk show, and styled the hair so that it fell in luscious waves….
On a roll, the girls change into look after look for their still photographs and catwalk videos (they’re pictured below in their favourite pieces). Hope (left) wears the Short Side Ruched Dress in Black and Rachel (right) wears the Japanese Fluid Twisted Strap Dress in Pansy, both of which are praised for their beautiful fit and feel.
Back in the office the still photos and catwalk videos from the shoot look stunning and we post them online… View the full Autumn Winter ’10 collection here.






